MY PORTFOLIO
Nike Golf Mobile
The Nike Golf mobile website is a deep and highly graphic site built by Wieden+Kennedy. I worked as the Information Architect and helped shape the user experience and content strategy.
Paleoplan.com
I started the Paleo Plan in only three weeks immediately before Thanksgiving in 2009. I had done research and some preliminary planning and content aggregation beforehand, but really moved into sprint mode at the beginning of November.
Bac’n
UPDATE:: Scott, Michael, and I recently sold the site. Unfortunately, the design has been radically changed. DO NOT GO THERE! But click the image above to see how nice it used to look.
Bacon has been exploding, literally, all over the internet as of late. And while it’s been on the geek/tech radar for a while [...]
Unthirsty.com
Unthirsty is a happy hour finder built and created by Jason Glaspey, Matt King, and Geoffrey Lorenzen. It was built as a proof of concept but grew into a full-fledged website managing thousands of happy hour locations around the world. We have been purposeful in keeping it free of ads, as it was created as [...]
The Stash
The Stash as a website is to Burton what a secret powder stash is to the snowboarder. Tucked away in the internet, The Stash provides a glimpse of a special place created for the adventurous snowboarder. In the real-world, The Stash is a custom-made run at several of the world’s largest resorts, crafted and designed [...]
Macaroni and Cheese
Tillamook came to Leopold Ketel & Partners looking for a website that created excitement and the celebration of their amazing cheese, especially when matched with gourmet recipes for macaroni and cheese. Together, we created MacaroniandCheeseandCheese.com. A deep site containing recipes, videos, tutorials, and a yearly contest for the best use of Tillamook cheese along with [...]
My Chucks
The My Chucks website was a joint venture between EastyBay, Converse, Big Giant, and Instrument. The two companies approached the two agencies and the four of us created a “Design Your Own Chuck Taylor” contest. The winning design went on to become an actual shoe.
Who I worked with:
Instrument, Big Giant, Converse, and EastBay
What I did: [...]
Driving Lines
Several years ago while working at a car magazine, I started writing reviews of the cars I got to drive. The car magazine didn’t post new car reviews but maybe one or two out of the 8-10 cars we got each month, so there was no conflict of interest.
I figured that someday, I might [...]
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